סקירה כללית
Description Helfy is a fast-growing startup in the medical/health-tech space. We’re expanding our global presence and building a powerful brand, and we’re looking for a creative, strategic, and hands-on leader to shape our social media and influencer ecosystem. Helfy is a technology-driven group building the next generation of digital healthcare infrastructure. At the core of the group is DoktorABC, a leading telehealth marketplace operating across multiple international markets. DoktorABC Functions As An End-to-end Telehealth Marketplace, Connecting * Patients seeking fast, convenient access to care * Licensed doctors providing online consultations and prescriptions * Pharmacies fulfilling prescriptions and OTC products * Medication & OTC products, including regulated treatments * Delivery partners ensuring fast, reliable home delivery The platform seamlessly combines medical consultation, prescription handling, pharmacy fulfillment, and last-mile delivery into a single digital experience. Operating in regulated environments, DoktorABC enables millions of patients to receive treatment without queues, friction, or unnecessary in-person visits. Responsibilities * Develop and lead Helfy’s full social media strategy across all major platforms. * Manage daily operations of social channels including TikTok, Instagram, Reddit, and YouTube. * Build concepts, messaging, and creative directions that reflect Helfy’s brand and mission. * Work closely with the studio team, photographers, and editors to produce high-quality content. * Oversee uploading, organizing, and ensuring consistency of visual assets across platforms. * Identify, recruit, and manage influencer partners — from outreach and negotiation to activation and performance tracking. * Maintain ongoing communication and long-term relationships with influencers. * Centralize and streamline all influencer-related operations into a structured, scalable system. * Manage and mentor a Social Media Manager based in Germany. * Stay updated on social media trends, competitor benchmarks, and emerging creator opportunities. Requirements * Minimum 4 years of experience in social media roles. * At least 2 years of managerial experience, preferably in B2C companies. * Deep understanding and hands-on experience with TikTok, Instagram, Reddit, and YouTube. * Strong content creation sense — from ideation to execution. * Experience running influencer campaigns, including negotiation and day-to-day communication. * Highly organized, proactive, and comfortable managing multiple moving parts. * Ability to work closely with studio and production teams. * Strong English communication skills. * German — strong advantage.
דרישות המשרה
* Develop and lead Helfy’s full social media strategy across all major platforms. * Manage daily operations of social channels including TikTok, Instagram, Reddit, and YouTube. * Build concepts, messaging, and creative directions that reflect Helfy’s brand and mission. * Work closely with the studio team, photographers, and editors to produce high-quality content. * Oversee uploading, organizing,
