סקירה כללית
We’re looking for a Community Manager to take a key role in shaping one of the most valuable assets at Mami, our community. This is not a traditional community role. You’ll take an already highly engaged audience and turn it into a structured, scalable, and impactful ecosystem that builds strong connections and drives meaningful results. In this role, you’ll own our community strategy end-to-end, build meaningful relationships, drive engagement, and use community insights to improve product experiences. Your main focus will be on highlighting and nurturing the Mami community, with a focus on Mami Team, our core group of highly engaged users, creators, and future brand advocates. What You’ll Do * Build and lead an engaged, actively connected community across platforms, structuring existing channels into a thriving ecosystem and maintaining meaningful daily interactions that spark real conversations between members * Strengthen trust, belonging, and emotional connection within the community * Identify, engage, and empower key members and community leaders * Actively listen to community conversations to identify needs, pain points, and emerging trends * Turn community insights into actionable recommendations that improve products, marketing, and overall community experience * Act as the voice of the community within the company, working cross-functionally to drive impact * Initiate and lead activities, conversations, and programs that increase participation and engagement, and the overall value members get from the community * Support community members in their development into Mami Team’s affiliate programs * Manage feedback, complaints, and sensitive situations with empathy and professionalism, maintaining a safe, respectful, and inclusive environment Requirements * Proven experience in building, scaling, and managing digital communities, with measurable results in engagement, retention, and growth * Experience designing and executing community strategies across platforms (e.g., WhatsApp, apps, or web communities) * Strong understanding of engagement metrics, analytics, and the ability to turn community insights into action plans * Experience in activating and empowering core members or ambassadors, driving participation and advocacy * Strategic thinker with a “can do” approach, able to balance big-picture vision with day-to-day hands-on execution * Excellent interpersonal and communication skills, with high emotional intelligence and the ability to navigate complex or sensitive conversations * Deep understanding of the Israeli consumer’s purchase behavior as a digital shopper, with a passion for building community and inspiring belonging * Experience collaborating with influencers, creators, or brand ambassadors * Familiarity with tools such as Canva, AI content tools, or social listening platforms About Mami Mami is a fast-growing B2C commerce startup built on community, trust, and authentic connection. What started as Maayan Adam’s creator-led store has become a leading consumer brand with over 300,000 active users. Now, Mami is evolving into a tech-driven platform empowering creators and communities to build their own personalized shopping experiences, redefining how people connect, create, and shop online.
דרישות המשרה
* Proven experience in building, scaling, and managing digital communities, with measurable results in engagement, retention, and growth * Experience designing and executing community strategies across platforms (e.g., WhatsApp, apps, or web communities) * Strong understanding of engagement metrics, analytics, and the ability to turn community insights into action plans * Experience in activating
