סקירה כללית
All In is a leading event production company behind Israel’s biggest lifestyle events, large-scale festivals, and high-impact brand experiences. I’m looking for a proven CMO / VP Marketing who knows how to take a strong concept and turn it into a brand people talk about—with measurable growth, ticket sales, and cultural buzz. What we looking for A strategic marketing leader who lives and breathes content, influencer marketing, and performance marketing—and can own the full marketing strategy for our projects and brands. Important: this role is marketing only (no event logistics / no event operations). Key Responsibilities Brand Strategy & Creative Direction
– Build and lead the marketing strategy and visual direction for each project
– Define messaging, positioning, and campaign tone across platforms Influencer Marketing & Creator Management
– Build and manage Influencer Squads
– Work with talent agencies and creators, close collaborations, and lead execution
– Write creative briefs for Stories, Reels, and TikTok Paid Media, Growth & Ticket Sales
– Oversee paid campaigns focused on lead generation and ticket sales
– Optimize performance through ROAS-driven decision making, audience strategy, funnel improvements, and creative testing Innovation (AI + Premium Visuals)
– Use modern tools (including AI and 3D) to create premium visuals and scroll-stopping creative
– Stay ahead of trends and turn them into campaigns that actually convert Partnerships & Brand Collaborations
– Work with artists and brands to build collaborations with a fresh, modern marketing language
– Turn partnerships into reach, trust, and sales Requirements
– 3–5+ years in marketing leadership roles (VP Marketing / Head of Marketing / Marketing Director / CMO) Strong advantage: lifestyle / entertainment / events / advertising agencies
– Deep hands-on knowledge of Instagram, TikTok, and viral content formats
– Strong analytical skills: ROAS, campaign optimization, funnel performance, budget management
– Strong communication + negotiation skills with agencies, creators, and key opinion leaders
– High creative taste: ability to build a visual language that feels premium and current What we offer
– Lead some of the most exciting lifestyle and entertainment projects in Israel
– Full creative freedom and access to advanced marketing tools
– A young, fast, ambitious environment
– Excellent compensation for the right candidate
דרישות המשרה
Brand Strategy & Creative Direction
– Build and lead the marketing strategy and visual direction for each project
– Define messaging, positioning, and campaign tone across platforms Influencer Marketing & Creator Management
– Build and manage Influencer Squads
– Work with talent agencies and creators, close collaborations, and lead execution
– Write creative briefs for Stories, Reels, and TikTok P
